The Great Food Race on Food Network is drawing attention to the gourmet food truck phenomenon. And there are several making a name for themselves here in San Diego.
One of our favorites is a bright orange roving coffee truck known as Joes On The Nose. Head to the biggest farmers market in San Diego on any given day and look for the lines of people by the giant orange truck. That’s Joes on the Nose.
We had the pleasure of visiting Joes On the Nose at our favorite farmers market, the Little Italy Mercato. The first thing that you will notice is that Joes on the Nose is not a crappy lunch wagon. It is very clean, has a coffee menu that rivals Krakatoa in depth and creativity. No doubt this roving coffee wonderland would do just fine if they landed on any block in my neighborhood. They just happen to take their show on the road!
The team that runs the truck is equal in quality to the trucks outward appearance. They wear matching gear, huge smiles, and are full of personality. When theyasked my 7 year old sons name for his drink order the guy at the counter proceeded to engage my son in conversation about the meaning of his name. You won’t get that at your average Starbucks.
Now, onto the main course– the drinks. All together we ordered 5 drinks. All of them were excellent. I had the horchata latte and it was amazing from the first sip to the last. My son ordered a mango smoothie. While the small was too large for him to drink, he was gave up and said, “It is really good but my stomach is just too full.” (Daddy obliged by finishing the drink. For the review, of course.) My wife ordered a horchata flavored frappe called, The Jorge. (Caffeine free since she is pregnant) My daughter ordered something with coconut in it. And our friend got the Green Flash… some sort of green tea slushy drink, which she loved. For those keeping track at home that is five 5-star drinks in one trip! This track record leads me to believe that everything on their menu is of equal quality.
If this place had tables and free wifi it just might have become my new mobile office.
Next time you are out at a farmers market or a local festival, keep an eye out for the orange truck. If you are on Twitter, make sure to follow @joesonthenose to find their daily location.Joes On The Nose Roaming, San Diego Family-friendly Dog-friendly Under $10 per person